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NuBo Cover

Client: NuBo juice & smoothie

Industry: Beverage, Lifestyle

Year: 2025

NuBo logo
NuBo is a cold-pressed juice brand based in Gold Coast, Australia. It focuses on natural ingredients, energetic lifestyle, and eco-conscious values. I developed a complete brand identity through real-world applications — from logo and slogan to packaging, stickers, and social media content — to build a warm, modern, and distinctive juice brand.
Brand identity Packaging design Social media
To support this brand spirit, the visual identity is anchored by four key shades, sky blue, ocean blue, sunset red, and soft peach, evoking the calm of the sea and the warmth of summer light, and giving NuBo a breezy, sun-kissed, and approachable presence.
NuBo product
NuBo sticker
NuBo loyalty-card
NuBo cup
NuBo cup-prototype
NuBo profile-picture
NuBo ig-post
The visual system uses expressive type, playful stickers, and modular layouts to build a personality that’s fresh, fun, and recognizably NuBo. This approach keeps the brand flexible while maintaining a cohesive voice across print and digital.
NuBo takeaway-bag
NuBo cap NuBo receipt
NuBo street-poster
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